Respondent Uncertainty and Ordering Effect ...
Document type :
Article dans une revue scientifique
Title :
Respondent Uncertainty and Ordering Effect on Willingness to Pay for Salt Marsh Conservation in the Brest Roadstead (France)
Author(s) :
Voltaire, Louinord []
Territoires, Villes, Environnement & Société - ULR 4477 [TVES]
Donfouet, Hermann Pythagore Pierre [Auteur]
African Population and Health Research Center, Inc [APHRC Campus]
Pirrone, Claudio [Auteur]
Aménagement des Usages des Ressources et des Espaces marins et littoraux - Centre de droit et d'économie de la mer [AMURE]
Larzilliere, Agathe [Auteur]
Territoires, Villes, Environnement & Société - ULR 4477 [TVES]
Donfouet, Hermann Pythagore Pierre [Auteur]
African Population and Health Research Center, Inc [APHRC Campus]
Pirrone, Claudio [Auteur]
Aménagement des Usages des Ressources et des Espaces marins et littoraux - Centre de droit et d'économie de la mer [AMURE]
Larzilliere, Agathe [Auteur]
Journal title :
Ecological Economics
Pages :
47-55
Publisher :
Elsevier
Publication date :
2017
ISSN :
0921-8009
English keyword(s) :
Contingent valuation
Payment card format
Preference uncertainty
Ordering effect
Salt marsh conservation
Payment card format
Preference uncertainty
Ordering effect
Salt marsh conservation
HAL domain(s) :
Sciences de l'Homme et Société/Economies et finances
English abstract : [en]
This paper explores the potential link between the sensitivity of willingness to pay (WTP) to the order of presenting bid amounts in contingent valuation questions (ordering effect) and respondent uncertainty. The resource ...
Show more >This paper explores the potential link between the sensitivity of willingness to pay (WTP) to the order of presenting bid amounts in contingent valuation questions (ordering effect) and respondent uncertainty. The resource being valued is a public project to protect salt marshes against the spread of an invasive aquatic plant in the Brest roadstead (France). Valuation uncertainty is captured through a variant of payment card format where respondents are given the opportunity to report their WTP as either a single value (Option A) or an interval of values (Option B). The ordering effect is tested using both parametric models that ignore and control for the potential sample selection bias related to the choice between Option A and Option B, as well as non-parametric models. The results suggest that (1) respondents place substantial WTP values on salt marsh conservation, and (2) the ordering effect is linked to respondent uncertainty since only uncertain respondents react differently to changes in the order of presenting bid amounts. Specifically, for uncertain respondents, putting bid amounts in ascending order yields lower welfare estimates than putting bid amounts in descending order or random order. Policy recommendations and options to deal with ordering effect are discussed. (C) 2017 Elsevier B.V. All rights reserved.Show less >
Show more >This paper explores the potential link between the sensitivity of willingness to pay (WTP) to the order of presenting bid amounts in contingent valuation questions (ordering effect) and respondent uncertainty. The resource being valued is a public project to protect salt marshes against the spread of an invasive aquatic plant in the Brest roadstead (France). Valuation uncertainty is captured through a variant of payment card format where respondents are given the opportunity to report their WTP as either a single value (Option A) or an interval of values (Option B). The ordering effect is tested using both parametric models that ignore and control for the potential sample selection bias related to the choice between Option A and Option B, as well as non-parametric models. The results suggest that (1) respondents place substantial WTP values on salt marsh conservation, and (2) the ordering effect is linked to respondent uncertainty since only uncertain respondents react differently to changes in the order of presenting bid amounts. Specifically, for uncertain respondents, putting bid amounts in ascending order yields lower welfare estimates than putting bid amounts in descending order or random order. Policy recommendations and options to deal with ordering effect are discussed. (C) 2017 Elsevier B.V. All rights reserved.Show less >
Language :
Anglais
Source :