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Social contagion of online and offline deviant behaviors and its value outcomes: The case of tourism ecosystems
Journal of Business Research, Elsevier, 21-06-2019Article dans une revue scientifique -
Servicescape irritants and customer satisfaction: The moderating role of shopping motives and involvement
Journal of Business Research, Elsevier, 11-2019, 104, 295-306Article dans une revue scientifique -
Arming consumers against product placement: A comparison of factual and evaluative educational interventions
Journal of Business Research, Elsevier, 02-2019, 95, 38 - 48Article dans une revue scientifique -
Authenticity under threat: When social media influencers need to go beyond self-presentation
Journal of Business Research, Elsevier, 07-2018Article dans une revue scientifique -
Brand love: Corroborating evidence across four continents
Journal of Business Research, Elsevier, 03-2020Article dans une revue scientifique -
Recruiting valuable participants in online IDEA generation: The role of brief instructions
Journal of Business Research, Elsevier, 03-2019, 96, 14-25Article dans une revue scientifique -
Are loyalty program members really engaged? Measuring customer engagement with loyalty programs
Journal of Business Research, Elsevier, 10-2018, 91, 144-158Article dans une revue scientifique -
Constructing a bridge to multicultural marketplace well-being: A consumer-centered framework for marketer action
Journal of Business Research, Elsevier, 23-12-2018Article dans une revue scientifique -
Consumer Multicultural Identity Affiliation: Reassessing identity segmentation in multicultural markets
Journal of Business Research, Elsevier, 05-2019, 98, 126-141Article dans une revue scientifique -
Luxury brand experiences and relationship quality for Millennials: The role of self-expansion
Journal of Business Research, Elsevier, 09-2019, 102, 250-262Article dans une revue scientifique