Forecasting Sales Profiles of Products in ...
Document type :
Article dans une revue scientifique: Article original
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Title :
Forecasting Sales Profiles of Products in an Exceptional Context: COVID-19 Pandemic
Author(s) :
Sleiman, Rita [Auteur]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
Mazyad, Ahmad [Auteur]
Hamad, Moez [Auteur]
Tran, Kim-Phuc [Auteur]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
Thomassey, Sebastien [Auteur]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
Mazyad, Ahmad [Auteur]
Hamad, Moez [Auteur]
Tran, Kim-Phuc [Auteur]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
Thomassey, Sebastien [Auteur]
École nationale supérieure des arts et industries textiles [ENSAIT]
Génie des Matériaux Textiles - ULR 2461 [GEMTEX]
Journal title :
International Journal of Computational Intelligence Systems
Abbreviated title :
Int. J. Comput. Intell. Syst.
Volume number :
15
Pages :
-
Publication date :
2022-12-02
ISSN :
1875-6891
English keyword(s) :
Demand forecasting
Sales profiles
K-means clustering
Random forest
Sales profiles correction
Sales profiles
K-means clustering
Random forest
Sales profiles correction
HAL domain(s) :
Sciences de l'ingénieur [physics]
English abstract : [en]
Accurate demand forecasting has always been essential for retailers in order to be able to survive in the highly competitive, volatile modern market. However, anticipating product demand is an extremely difficult task in ...
Show more >Accurate demand forecasting has always been essential for retailers in order to be able to survive in the highly competitive, volatile modern market. However, anticipating product demand is an extremely difficult task in the context of short product life cycles in which consumer demand is influenced by many heterogeneous variables. During the COVID-19 pandemic in particular, with all its related new constraints, the fashion industry has seen a huge decline in sales, which makes it difficult for existing sales forecasting methods to accurately predict new product sales. This paper proposes an original sales forecasting framework capable of considering the effect of the COVID-19 related crisis on sales. The proposed framework combines clustering, classification, and regression. The main goals of this framework are (1) to predict a sales pattern for each item based on its attributes and (2) to correct it by modelling the impact of the crisis on sales. We evaluate our proposed framework using a real-world dataset of a French fashion retailer with Omnichannel sales. Despite the fact that during the lockdown period online sales were still possible, consumer purchases were significantly impacted by this crisis. Experimental analysis show that our methodology learns the impact of the crisis on consumer behavior from online sales, and then, adapts the sales forecasts already obtained.Show less >
Show more >Accurate demand forecasting has always been essential for retailers in order to be able to survive in the highly competitive, volatile modern market. However, anticipating product demand is an extremely difficult task in the context of short product life cycles in which consumer demand is influenced by many heterogeneous variables. During the COVID-19 pandemic in particular, with all its related new constraints, the fashion industry has seen a huge decline in sales, which makes it difficult for existing sales forecasting methods to accurately predict new product sales. This paper proposes an original sales forecasting framework capable of considering the effect of the COVID-19 related crisis on sales. The proposed framework combines clustering, classification, and regression. The main goals of this framework are (1) to predict a sales pattern for each item based on its attributes and (2) to correct it by modelling the impact of the crisis on sales. We evaluate our proposed framework using a real-world dataset of a French fashion retailer with Omnichannel sales. Despite the fact that during the lockdown period online sales were still possible, consumer purchases were significantly impacted by this crisis. Experimental analysis show that our methodology learns the impact of the crisis on consumer behavior from online sales, and then, adapts the sales forecasts already obtained.Show less >
Language :
Anglais
Peer reviewed article :
Oui
Audience :
Internationale
Popular science :
Non
Administrative institution(s) :
Université de Lille
ENSAIT
Junia HEI
ENSAIT
Junia HEI
Collections :
Submission date :
2023-06-20T12:09:52Z
2024-03-21T08:07:31Z
2024-03-21T08:07:31Z
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