Theoretical Lenses for Understanding the ...
Type de document :
Article dans une revue scientifique
Titre :
Theoretical Lenses for Understanding the CSR\textendashConsumer Paradox
Auteur(s) :
Titre de la revue :
Journal of Business Ethics
Pagination :
775--787
Éditeur :
Springer Verlag
Date de publication :
2014-03
ISSN :
0167-4544
Mot(s)-clé(s) en anglais :
CSR
Evolutionary
Clinic and Social Psychology Economics
Behavior
Evolutionary
Clinic and Social Psychology Economics
Behavior
Discipline(s) HAL :
Sciences de l'Homme et Société/Gestion et management
Résumé en anglais : [en]
Consumer surveys repeatedly suggest that corporate social responsibility (CSR) and products’ social, environmental, or ethical attributes enhance consumers’ purchase intentions. The realization that CSR still has only a ...
Lire la suite >Consumer surveys repeatedly suggest that corporate social responsibility (CSR) and products’ social, environmental, or ethical attributes enhance consumers’ purchase intentions. The realization that CSR still has only a minor impact on consumers’ actual purchase decisions thus represents a puzzling paradox. Whereas prior literature on consumer decision making provides valuable insights into the factors that impede or facilitate consumers’ socially responsible consumption decisions, such elements may be only the tip of the iceberg. To gain a fuller understanding of the CSR–consumer paradox, this study proposes investigating the phenomenon through additional theoretical lenses, namely, a clinical psychology, an evolutionary psychology/biology, a social psychology, and an economic and economic psychology lens. From these four unique theoretical lenses, the authors derive an integrative framework and draw several propositions for further research.Lire moins >
Lire la suite >Consumer surveys repeatedly suggest that corporate social responsibility (CSR) and products’ social, environmental, or ethical attributes enhance consumers’ purchase intentions. The realization that CSR still has only a minor impact on consumers’ actual purchase decisions thus represents a puzzling paradox. Whereas prior literature on consumer decision making provides valuable insights into the factors that impede or facilitate consumers’ socially responsible consumption decisions, such elements may be only the tip of the iceberg. To gain a fuller understanding of the CSR–consumer paradox, this study proposes investigating the phenomenon through additional theoretical lenses, namely, a clinical psychology, an evolutionary psychology/biology, a social psychology, and an economic and economic psychology lens. From these four unique theoretical lenses, the authors derive an integrative framework and draw several propositions for further research.Lire moins >
Langue :
Anglais
Comité de lecture :
Oui
Audience :
Internationale
Vulgarisation :
Non
Collections :
Source :