Recherche
Résultats 1-10 de 12
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A social comparison theory approach to mothers' and daughters' clothing co-consumption behaviors : A cross-cultural study in France and Japan
Journal of Business Research, Elsevier, 12-2017, 89, 361-370Compte-rendu et recension critique d'ouvrage -
Should luxury brands say it out loud? Brand conspicuousness and consumer perceptions of responsible luxury
Journal of Business Research, Elsevier, 08-2017, 77, 167 - 174Compte-rendu et recension critique d'ouvrage -
Servicescape irritants and customer satisfaction: The moderating role of shopping motives and involvement
Journal of Business Research, Elsevier, 11-2019, 104, 295-306Compte-rendu et recension critique d'ouvrage -
Because I'm worth it: The impact of given versus perceived status on preferential treatment effectiveness
Journal of Business Research, Elsevier, 12-2015, 68; 12, 2477--2483Compte-rendu et recension critique d'ouvrage -
Global brand ownership: The mediating roles of consumer attitudes and brand identification
Journal of Business Research, Elsevier, 09-2016, 69; 9, 3629 - 3635Compte-rendu et recension critique d'ouvrage -
Recruiting valuable participants in online IDEA generation: The role of brief instructions
Journal of Business Research, Elsevier, 03-2019, 96, 14-25Compte-rendu et recension critique d'ouvrage -
Are loyalty program members really engaged? Measuring customer engagement with loyalty programs
Journal of Business Research, Elsevier, 10-2018, 91, 144-158Compte-rendu et recension critique d'ouvrage -
Authenticity under threat: When social media influencers need to go beyond self-presentation
Journal of Business Research, Elsevier, 18-07-2018Compte-rendu et recension critique d'ouvrage -
Arming consumers against product placement: A comparison of factual and evaluative educational interventions
Journal of Business Research, Elsevier, 02-2019, 95, 38 - 48Compte-rendu et recension critique d'ouvrage -
Self-referencing narratives to predict consumers\textquotesingle preferences in the luxury industry: A longitudinal study
Journal of Business Research, Elsevier, 09-2015, 68; 9, 2037--2044Compte-rendu et recension critique d'ouvrage